Integrating Images and Video Marketing into Social Strategies

Visual ads work — and video is on every marketing expert’s top list of marketing trends. In this seminar, Kim Beer will teach you how to create social media images and videos using simple free or inexpensive tools. With today’s smart phone technology, all you really need is a little know-how to start getting better results with your small business social media marketing! Participants are encouraged to bring their smartphones to class with them.

Topics include:

• Tips on how to take great photos with your smartphone
• How to edit photos with the free version PicMonkey
• How to create timeline covers with text for Facebook using PicMonkey
• Taking videos with your smartphone
• The basics of editing videos (software suggestions will be given)
• Publishing videos on social media
• Setting up a YouTube channel